Course Outline

  1. 1
    • Welcome!

    • How to Navigate the Course

  2. 2
    • Standing Out in Cluttered Inboxes

    • Making Your Landing Page Pretty

    • 7 Tips for Feelin' Yourself (on Camera)

    • Video Sequencing Tips & Tricks

    • Creating Accessible Content

    • Best Practices Quiz

  3. 3
    • Introduction to Stewardship

    • Your Healthcare Stewardship Plan

    • A patient at Children's Health creates a heartwarming video.

    • Cincinnati Children's sends a whimsical holiday thank you.

    • Lurie Children's stewards corporate partners through video.

    • Stewardship Summary

  4. 4
    • Introduction to Engagement

    • Rochester Regional Health Foundations invites recipients to view updates.

    • A current student at Case Western Reserve University sends a birthday message.

    • Engagement Summary

  5. 5
    • Introduction to Fundraising & Appeals

    • St. Louis Children's Hospital makes a strategic ask.

    • 15 Fundraising Tips for Healthcare

    • Fundraising & Appeals Summary

  6. 6
    • Congrats!

    • Your Year of ThankView

    • Reflection Discussion

    • Course Completion Survey


Customer Enablement Specialist

Sydney Lee

I love anything that has to do with technology, making the world a kinder place, and connecting people to things that spark joy and make their lives easier. Naturally, I ended up here - rambling at you through a screen about how to utilize merge fields more effectively in your outreach. And there’s no place I’d rather be.